Google’s August 2025 Spam Update Sparks
The Google August 2025 Spam Update, which began rolling out on August 26, 2025, appears to be heating up again. After initial turbulence when the update launched, signs of renewed … Read More
Author: Team Opositive
AI Search Shows Higher 404 Pages Compared to Google | Study Findings
AI Search Shows 404 Pages More Frequently A new study has shown that AI-powered search assistants are much more likely than Google to send visitors to web pages that don’t … Read More
Google Updates Business Profile Links Policies & Guidelines
Business Profile Links Policies Update Google has officially released a Business Profile Links Policies Update. This update includes new regulations that change how businesses can add and manage links in … Read More
Google Says: Sitemap Uploads in GSC Won’t Trigger Instant Crawling
What Google Says About Uploading Sitemaps Google has made it clear that publishing a sitemap to Google Search Console (GSC) does not mean that Google will crawl or index your … Read More
Perplexity’s Discover Pages Reveal Unexpected SEO Opportunities
The Perplexity’s Discover Pages have caused a lot of talk in the SEO field. At first, these pages were supposed to be an example of programmatic SEO at scale. However, … Read More
Google Rolls Out August 2025 Spam Update
Google has officially launched its August 2025 Spam Update, beginning on August 26, 2025, and impacting search results globally across all languages. This update represents Google’s first major spam intervention … Read More
Google Search Ranking Volatility Status Update
Last time I reported on the volatility of Google search rankings, I reported about a short cooling period. Coincidentally, this week had mostly flat Google search rankings, but SEO chatter … Read More
Lazy Loading and LCP: Why It Can Delay Largest Paint
Google recently pointed out a significant issue with lazy loading. Lazy loading tends to optimize performance but when abused, it slows Largest Contentful Paint (LCP), a Core Web Vital that … Read More
Google AI Mode Expands in 180 Countries with Agentic Capabilities
What is the AI Mode in Google? Google AI Mode is a way to search on Google that lets you ask questions using text, speech, or images. It also combines … Read More
Search Snippet Update: ‘Copy Code’ Replaces Prominent Coupon Buttons in Google
The most recent update to Google’s search snippets Google has secretly released a Search Snippet Update that replaces the conspicuous “Clippable Coupons” functionality with a less obvious “Copy Code” link. … Read More