Google Lighthouse 13 Brings Insight Based Audits
Google Lighthouse 13 is now available. The old long list of performance audits is now broken down into clear insights that work with Chrome DevTools. Your score for performance stays … Read More
Category: Latest News
Stay informed with our Latest News category, offering timely and well-researched articles on recent developments in the SEO landscape. We cover significant updates, such as Google’s AI Overviews expansion in European regions and the introduction of AI Mode in search results. Our content is designed to provide valuable insights, helping you navigate the ever-evolving world of search engine optimization.
Google Evaluates Enhanced AI Overviews Designed to Support Recipe Content Publishers
Google is trying out a new version of its AI Overviews for recipe searches. The new design puts content publishers first by showing a short AI summary, highlighting recipe cards, … Read More
Google Merchant Center Introduces Google Wallet as New Promotion Option
Google has added a new promotional feature to Google Merchant Center that lets merchants highlight Google Wallet. Although no detailed documentation is available yet, this feature likely enables businesses to … Read More
Google’s August 2025 Spam Update Sparks
The Google August 2025 Spam Update, which began rolling out on August 26, 2025, appears to be heating up again. After initial turbulence when the update launched, signs of renewed … Read More
AI Search Shows Higher 404 Pages Compared to Google | Study Findings
AI Search Shows 404 Pages More Frequently A new study has shown that AI-powered search assistants are much more likely than Google to send visitors to web pages that don’t … Read More
Google Updates Business Profile Links Policies & Guidelines
Business Profile Links Policies Update Google has officially released a Business Profile Links Policies Update. This update includes new regulations that change how businesses can add and manage links in … Read More
Google Says: Sitemap Uploads in GSC Won’t Trigger Instant Crawling
What Google Says About Uploading Sitemaps Google has made it clear that publishing a sitemap to Google Search Console (GSC) does not mean that Google will crawl or index your … Read More
Perplexity’s Discover Pages Reveal Unexpected SEO Opportunities
The Perplexity’s Discover Pages have caused a lot of talk in the SEO field. At first, these pages were supposed to be an example of programmatic SEO at scale. However, … Read More
Google Rolls Out August 2025 Spam Update
Google has officially launched its August 2025 Spam Update, beginning on August 26, 2025, and impacting search results globally across all languages. This update represents Google’s first major spam intervention … Read More
Lazy Loading and LCP: Why It Can Delay Largest Paint
Google recently pointed out a significant issue with lazy loading. Lazy loading tends to optimize performance but when abused, it slows Largest Contentful Paint (LCP), a Core Web Vital that … Read More