Stay informed with our Latest News category, offering timely and well-researched articles on recent developments in the SEO landscape. We cover significant updates, such as Google’s AI Overviews expansion in European regions and the introduction of AI Mode in search results. Our content is designed to provide valuable insights, helping you navigate the ever-evolving world of search engine optimization.
In a development that has stirred widespread discussion in the SEO world, significant Google Search ranking volatility was observed across websites between May 12 and 13, 2025. This sudden movement … Read More
For its Business Profiles—more especially, for restaurants and bars—Google has added a new feature called “What’s Happening”. This function lets these businesses prominently show frequent updates—daily deals, live events, or … Read More
Google Tests Native Annotations in Search Console Google quietly exploring a new capability in Search Console that might revolutionise SEOs and website owners—the ability to put bespoke annotations from inside … Read More
Google is testing a new approach to highlighting its AI Mode by introducing a standalone “AI Mode” button directly in the Google Search box on its home page. In certain … Read More
Just when all was quiet… BOOM! Google’s search rankings got out of control again! If your website traffic abruptly increased or plummeted today, you’re in good company. The SEO community … Read More
Google is trying out a small change to its search page by moving the ‘About Results’ count into the Tools menu. Some users noticed this and talked about it in … Read More
Google’s updated Quality Rater Guidelines now include fake EEAT signals and other manipulative strategies, reiterating the importance of authenticity in content. TL;DR: Authenticity is more important than ever for content … Read More
Google is making its new AI Mode in Search available to more people in the U.S., along with some helpful updates. These changes are designed to make searching easier and … Read More
Google is continually testing new ways of enhancing how we search. It has recently begun testing a new layout feature: AI Overviews on the right-hand side of the search results … Read More
Google is currently testing a new shopping ads design, shifting from the traditional carousel layout to a format that closely resembles the Google image pack ads. This change is part … Read More
