Perplexity’s Discover Pages Reveal Unexpected SEO Opportunities
The Perplexity’s Discover Pages have caused a lot of talk in the SEO field. At first, these pages were supposed to be an example of programmatic SEO at scale. However, … Read More
Author: Team Opositive
Google Rolls Out August 2025 Spam Update
Google has officially launched its August 2025 Spam Update, beginning on August 26, 2025, and impacting search results globally across all languages. This update represents Google’s first major spam intervention … Read More
Google Search Ranking Volatility Status Update
Last time I reported on the volatility of Google search rankings, I reported about a short cooling period. Coincidentally, this week had mostly flat Google search rankings, but SEO chatter … Read More
Lazy Loading and LCP: Why It Can Delay Largest Paint
Google recently pointed out a significant issue with lazy loading. Lazy loading tends to optimize performance but when abused, it slows Largest Contentful Paint (LCP), a Core Web Vital that … Read More
Google AI Mode Expands in 180 Countries with Agentic Capabilities
What is the AI Mode in Google? Google AI Mode is a way to search on Google that lets you ask questions using text, speech, or images. It also combines … Read More
Search Snippet Update: ‘Copy Code’ Replaces Prominent Coupon Buttons in Google
The most recent update to Google’s search snippets Google has secretly released a Search Snippet Update that replaces the conspicuous “Clippable Coupons” functionality with a less obvious “Copy Code” link. … Read More
Google AI Overviews Tests Bottom Tray for “Explain” Features
Google’s AI Overviews have recently added a feature that displays options (Explain this, Related images, Copy text) when you select a text overlay. In some instances, Google has even been … Read More
Google’s John Mueller on AI SEO Acronyms: More Hype Than Help
Google’s John Mueller recently responded to the rising noise about new SEO-related acronyms, including GEO, AIO, and AEO. He put out a tweet on Bluesky: “I think the higher the … Read More
Google Adds Energy-Saving Green Leaf Label to Product Listings
Google has introduced a new eco-conscious feature in Search an energy-saving green leaf icon that appears next to qualifying products in the product listings side panel. The update is designed … Read More
Google Tests “From Online Stores” Section in Search
Google appears to be experimenting with a new retail-focused search feature—a section titled “From online stores.” This test expands on the concept already familiar to users through the “In stores … Read More