Google Testing ‘Shuffle’ Button for AI-Generated Search Answers
Google is testing a new “Shuffle” button on some of its AI-generated search results. The feature helps users reset or alter the response of the AI by merely tapping the … Read More
Author: Team Opositive
Measuring SEO Performance in an AI-Driven Search World
Clicks are down, impressions are up – and your dashboard can’t explain why. Learn which metrics actually reflect success in AI-driven search. “Did our organic traffic just drop again – … Read More
Google Search Ranking Volatility Spikes on May 12–13, 2025
In a development that has stirred widespread discussion in the SEO world, significant Google Search ranking volatility was observed across websites between May 12 and 13, 2025. This sudden movement … Read More
Google is Testing a New Sub-Menu Under the Search Bar
The Google search giant is experimenting on a feature that might revolutionize the way we utilize search results. The company is testing a sub or secondary menu that shows up … Read More
Google Launches ‘What’s Happening’ Feature for Business Profiles
For its Business Profiles—more especially, for restaurants and bars—Google has added a new feature called “What’s Happening”. This function lets these businesses prominently show frequent updates—daily deals, live events, or … Read More
Google Test Annotations in Search Console Performance Data
Google Tests Native Annotations in Search Console Google quietly exploring a new capability in Search Console that might revolutionise SEOs and website owners—the ability to put bespoke annotations from inside … Read More
Google Trials ‘AI Mode’ Button on Search Home Page
Google is testing a new approach to highlighting its AI Mode by introducing a standalone “AI Mode” button directly in the Google Search box on its home page. In certain … Read More
Google’s AI Now Blocks 20X More Scams – Search Just Got Way Safer
In a significant update, Google has deployed strong new AI technology to block 20 times more scammy pages than it previously did. The upgrade has already reduced scam results in … Read More
Google Search Ranking Volatility Peaks on May 8 – What Is Happening?
Just when all was quiet… BOOM! Google’s search rankings got out of control again! If your website traffic abruptly increased or plummeted today, you’re in good company. The SEO community … Read More
Google Search Tweaks Interface, Shifts ‘About Results’ to Tools Menu
Google is trying out a small change to its search page by moving the ‘About Results’ count into the Tools menu. Some users noticed this and talked about it in … Read More